

It’s someone’s who has identified a problem, and is actively seeking a solution. This isn’t someone just looking up general information.
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When someone posts a question on Yahoo Answers asking how to get rid of their rash, it’s because they have a rash and they really want to get rid of it. One of the most important benefits of answering questions is that it allows you to automatically target people who need your services or products. Starts a relationship with potential customers who find answers on your site.

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Some of you might be saying, “how does answering a question for free help me?” Remember, your approach to online marketing should be to help others first, without always expecting something in return. As an expert in your field, you can use your knowledge to help them. Whether it’s looking for a way to unclog their toilet, how to heal their headache, or what to do about the speeding ticket they just got, they want help. Every day, millions of people are on Google, Yahoo Answers, Quora, forums, and social media looking for answers. The easiest way to start creating content that your audience will love is to answer questions. It’s about helping your audience, which is the basis of inbound marketing. It’s not about promoting your products and services. That gives you the chance to offer them VALUABLE content the right way. Q&A sites are filled with people who have a problem, and need helping solving it. Q&A sites are the perfect place for content ideas because they force you to avoid one of the top mistakes I see businesses make when creating content, which is making them self-serving.

The value that Q&A sites offer for me is their ability to give you an unlimited source of content ideas, particularly for long tail phrases. My answer is yes, but not for the reasons you might be thinking of. Do Q&A sites like Yahoo Answers and Quora have SEO value? That’s a very common question I see a lot from people looking for tips to get higher rankings.
